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Campaigns Intermediate 5 min read

Campaign Settings and Configuration

Configure your campaigns for maximum effectiveness

Campaign Settings and Configuration

Fine-tune your campaigns with the right settings to maximize their effectiveness. This guide covers all configuration options.

General Settings

Campaign Information

Configure basic details:

  • Campaign Name - Descriptive title
  • Description - Purpose and goals
  • Status - Active, Paused, Completed

Date Range

Set campaign timeline:

  • Start Date - When to begin
  • End Date - When to conclude
  • Timezone - Your local timezone

Content Settings

Caption Configuration

Control how captions are generated:

Tone

  • Professional
  • Casual
  • Playful
  • Inspiring

Length

  • Short (under 100 chars)
  • Medium (100-250 chars)
  • Long (250+ chars)

Elements

  • Include hashtags
  • Add emojis
  • Include CTA

Hashtag Settings

Configure hashtag usage:

  • Max hashtags - Limit per post
  • Brand hashtags - Always include
  • Trending hashtags - Auto-add relevant

Posting Settings

Schedule

Define posting frequency:

  • Posts per day
  • Preferred times
  • Days of week

Auto-Scheduling

Let AI choose optimal times:

  1. Enable auto-schedule
  2. AI analyzes audience
  3. Posts scheduled for best times

Target Pages

Select Pages

Choose where to post:

  1. View connected pages
  2. Check boxes to include
  3. Customize per-page if needed

Page-Specific Settings

For each page:

  • Unique captions
  • Different images
  • Adjusted timing

Approval Workflow

Require Approval

Enable for team review:

  1. Toggle approval required
  2. Select approvers
  3. Set notification preferences

Approval Process

When enabled:

  1. Posts enter queue
  2. Approvers notified
  3. Review and approve
  4. Post publishes on schedule

Notifications

Campaign Notifications

Get alerts for:

  • Campaign start/end
  • Post publishing
  • Engagement milestones
  • Errors or issues

Configure Recipients

Set who receives notifications:

  • Campaign creator
  • Team admins
  • Specific team members

Advanced Settings

A/B Testing

Test different approaches:

  • Enable split testing
  • Create variations
  • Track performance
  • AI picks winner

Budget Tracking

If boosting posts:

  • Set total budget
  • Daily limits
  • Spending alerts

Saving Settings

Save as Default

  1. Configure your preferred settings
  2. Click Save as Default
  3. New campaigns use these settings

Apply to Similar

  1. Configure one campaign
  2. Click Apply to Others
  3. Select campaigns to update

Campaign Status

Status Options

Status Meaning
Draft Not yet started
Active Currently running
Paused Temporarily stopped
Completed Finished
Archived No longer needed

Change Status

  1. Open campaign
  2. Click status dropdown
  3. Select new status
  4. Confirm change